Google planning a new Silicon Valley campus with a hardware hub

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Image Courtesy: The Verge

According to CNBC, Google is planning another site in Silicon Valley, which will feature a new facility for several of its hardware products. According to CNBC, Google has been purchasing land in northern San Jose, California, spending more than $389 million on what early plans suggest would feature a research and development facility.

The Midpoint complex will be situated between Google’s present Mountain View headquarters and its mixed-use site in San Jose. Midpoint will include five office buildings connected by a pedestrian bridge, as well as three industrial buildings that will act as a hub for its hardware division, including its Nest smart home devices, according to planning papers. According to the papers, Google has been developing the Midpoint site since 2018, according to CNBC.

Google did not immediately respond to a request for comment on Saturday, but given what executives have lately indicated, a campus with more space dedicated to hardware makes sense. Google’s hardware director, Rick Osterloh, has stated that the firm is poised to begin capturing market share in the hardware area. According to The Verge’s Dieter Bohn, who recently visited Mountain View for a look at the Pixel 6, Google’s flagship phone has a low market share when compared to Apple and Samsung.