Instagram, which is owned by Facebook, is making adjustments to make the platform safer for children. Anyone under the age of 16 (or under the age of 18 in some countries) who signs up for the service will now have their account set to private by default, while the option to convert to public will still be accessible. Anyone under these ages who has a public account will now receive a notice asking them to change to private.
For a long time, Instagram has been leaning toward making private accounts the default for young people. It began presenting a message promoting the advantages of having a private account to young individuals joining up for Instagram in March. It is now making private the default.
The business Facebook is also making adjustments to how marketers may target individuals under the age of 18. Previously, any user could be targeted based on their interests and behaviour; information that Facebook collects from throughout the web, not just its own properties, by analysing people’s web browser history, app usage, and the like. Advertisers will no longer be allowed to target individuals under the age of 18 based on their age, gender, or geography. This applies to Instagram, Messenger, and Facebook users.
Instagram claims it is also doing more to limit how problematic individuals communicate with users under the age of 16. According to the company, it can detect “potentially suspect behaviour” in accounts. This indicates that the account was recently blocked or reported by a younger person, for example. Instagram claims it is also doing more to limit how problematic individuals communicate with users under the age of 16. According to the firm, it can detect “potentially suspect behaviour” in accounts. This indicates that the account was recently blocked or reported by a younger person, for example.
At the same time that Facebook is striving to make Instagram safer and more private for adolescents, it is also creating an app for children under the age of 13. (the current minimum age to sign up for Instagram). BuzzFeed News first disclosed the intentions in March, and they were received with considerable criticism and concerns.
Instagram’s Newton told NBC News that the business was still working on the under-13 app and was in “close collaboration with experts in child development and privacy activists” to suit the “needs of families and kids.”